Every day more and more new blogs appear on the Internet. Grow like mushrooms after the rain....

And just like mushrooms, they are cut off at the root by the author's insecurity and inability to write interesting articles for his blog. The process of marinating the mushrooms of the blog begins.

We are tormented, looking for a topic, finding it with difficulty, and - instead of tapping the keys with joy and lust - we fall into a long stupor as soon as we sit down to write a post. At first, writing an article for beginners resembles a maternity period - they are already pregnant with a topic, but before giving birth - as much as nine months!

From this post you will learn: how easy it is to write articles, what prevents you from writing great posts, where to get amazing ideas for your copyrighted texts. I immediately stipulate that the idea is not mine, I was taught this by a talented blogger - Pavel Berestnev. He says in his mailing list that writing an article and finding a topic is a simple craft that anyone can do. And you too! However, see for yourself!

You will learn more in detail:

- 5 problems that prevent you from easily writing great articles for the site;
— 5 sources of great ideas for your opinion articles;
— how to turn your idea into the text of a great article.

5 problems preventing you from writing great articles easily

The problems listed below are completely far-fetched. Beginners think they don't have the talent and ability to write great lyrics. But these are far-fetched problems, in reality - they are all unimportant! Let's deal with them....

1. I am not a writer

Right! But no one is forcing you to write a novel. And even a story. People go to the Internet for the necessary information and for entertainment. What information is he interested in? An ordinary step-by-step instruction on how to make ... repairs in an apartment, stick wallpaper or install an interesting plugin.
And to this step by step instructions to write - there is no need to be a writer. Imagine that you are sending SMS to a friend, what to do and in what order.

2. I have no talent, and there was a troika in Russian language and literature

It does not matter - you do not need to write essays, you need to write a simple step-by-step instruction. The ability to write essays is not important here - this skill can only interfere with writing articles.

3. I am afraid to write and post articles on the blog, as they may not please everyone

Stop trying to please everyone! There will always be readers who may not like something. Any of your articles can make someone smile or ridicule. So what?!!! After all, this is your blog, and they can just leave it ....
There will be enough readers who will like your article ( good result- this is 50% of those who liked it). Provided that it solves the problem of your target audience.

4. I don't know where to start writing an article

A very simple algorithm for writing an article will be given a little lower. You can easily learn this craft of writing texts, subject to constant practice. Experience comes with practice as you improve.

5. As soon as I sit down at the computer, I have a stupor.
Causes of your stupor:
“You have not gotten rid of the above four points and are still engaged in self-deception. You will have to make an effort and overpower yourself by starting to do practical actions.
- Learn to take action: sit down and write. It doesn't matter what. We just write any sentence without a topic. Then - the second, and only when you feel that you have already signed - take on your topic. Warm up as you would in a sport, before doing any physical activity.
- You do not know how to work with ideas, thinking that you simply do not have them.
— You are waiting for inspiration, but inspiration comes only in the process of work. Appetite comes with eating. Just start writing.

5 Sources of Great Ideas for Your Featured Articles

Imagine that you coped with your far-fetched fears and decided to write an article for a blog.
Happiness suddenly, in silence, knocked on the door ....
Believe it or not, we don't have an idea!

And we will find them, these ideas, now!
What to write about? And where to look for ideas - Pavel Berestnev suggests an excellent solution.

1. Idea generation using newspaper headlines from a popular publisher

Ask the seller which newspaper or magazine is bought more often than others, buy it and start working with this publication.

For example:
the heading of this article is recast from the journal's next title, The Key to Health and Longevity. He was on my table. I redid it in "The Key to Blogging. We write as we breathe - easily and simply.

The next opening headline on the title page of the magazine is “Decide for yourself, or you are a favorite and manage, or manage you,” which I remade into “Decide for yourself: you know your audience and write posts for them, or write from a lantern ...”
I hope you understand this principle of working with headings using printed publications.

minus the method. You must know exactly what your audience wants to hear from you and not confuse with what you yourself want to tell them.
Tell readers what they want to read about.
If we do not know the audience well, we use other methods.

2. An article based on a post by a well-known author on another blog

You went to someone else's blog, read an article, and you do not agree with some paragraph or the entire article. Sit down and write a post with which you disagree and argue why you disagree. By posting an article on your blog, and even more so with an open link to the author, in most cases, you will attract the attention of the author of this blog, he can answer you and even mention you on his blog, which will give you the opportunity to acquaint his readers with your blog. So tied up friendly relations with other bloggers. Also, you raise your expertise in the eyes of readers.

I must say right away that for a very long time this was my favorite method of writing posts, and played the role of a constant victim. Now I have moved away from it a little - it is interesting to experiment in different areas.

3. Using blog comments

Read the comments on your own blog, or on other people's blogs. Pay attention to what readers ask. This is just an indicator of what they want to hear from you.
For example:
- you have not fully covered the topic;
- I would like to know the answer ....;
- I didn't fully understand...
explain to me how...
Sit down and write a post-answer point by point. You can be sure that this is the topic that your readership is currently interested in. You start writing exactly what visitors want to hear from you.

4. Letters from subscribers

As soon as a subscriber asks a question in a letter, immediately think about how to turn this question into an article.
This way you kill several birds with one stone:
- you show that you read the letters of your readers;
Are you concerned about the future of your readers?
- you respond to feedback,

5. Subscriber Surveys

Not always suitable for beginners. But, it is possible to cooperate with those who have a large subscription base. You can develop a series of surveys. You can ask an open question in the mailing list:
What do you want me to tell you in my articles?

They will write to you exactly those questions that interest your audience. The question of what to write about will disappear by itself for a long time.

Now you already have the desire to write, and there are many ideas that we can turn into articles. The question remains: how can these ideas be turned into articles?

How to Turn Your Idea into a Great Article

The main formula for writing an article is to transfer your dominant thought to the reader. It must be very clearly formulated and conveyed to the reader.

We take a list of ideas, randomly poke a finger into this list and try to turn the chosen idea into an article.

Article writing formula:

1. Tell the reader what exactly you want to tell him in the article. Explain why the reader needs it, what benefit he will get by reading the article - it will introduction.

2. The story itself or main part. We break the main idea of ​​the article into several sub-items, from 3 to 7 (this is quite enough for a beginner). Each subparagraph is disclosed in 3-4 paragraphs. You can see this very clearly in my article - there are 8 points plus a disassembly of my mistakes.

3. Summarize and briefly describe what was discussed in your article, how this material can be used by the reader - conclusion articles.

This is the kind of knowledge I received from Pavel Berestnev, for which I am grateful to him from the bottom of my heart!

See my response after one of the lessons, left on the page of Mr. Berestnev:

Thank you for the excellent structuring of the article writing process itself.
I tried it on a little - I do almost everything, but I write the introduction right away, revealing the question of what we learn from the article and why the reader needs it.
And the structuring of the main part, sometimes, itself comes out in the process of writing, and, sometimes - rarely, I think ahead.
I was not always rational, there are irrational actions, i.e. not planned. But I write lightly and, judging by the comments, the reader likes it.
From this video I concluded that I want to try to write at least one article the way you recommend.
I wonder how it will turn out.…Thanks for interesting examples and liveliness of presentation!

Let me summarize the article:

- you learned that writing texts does not require a special gift, it is a craft that anyone can master;
- you got 5 cool ideas where to draw topics for blog posts;
- you saw how to structure these ideas - into the body of the article.
You already know how easy and simple it is to write articles. Develop yourself a list of topics that you want to cover in your blog articles.

And remember the wish of Mr. Berestnev, which I really liked:
- leave them (readers) a good reason to come back to you!

I appeal to my readers:
What burning questions would you like to get answered? Write these questions in the comments, maybe I can find a professional and he will give you a qualified answer.

And now I turn to bloggers-experts:
share with us where your mushroom places, where you get the topics for your articles, what serves as their source, and how you translate these ideas into articles. I express my gratitude to you in advance on behalf of the students of my School of Bloggers.

In conclusion, I want to add a picture from another source where you can still get ideas for writing articles (from Denis Kaplunov's Studio).

If you liked my interpretation of Pavel Berestnev's recommendations, press the social buttons. networks, share with your friends, and if you want to read my new posts, fill out the subscription form and you will always be the first to know about new article on the blog:

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66 comments on “ The key to writing blog articles. How to write articles easily”

The main goal of scientific publication- to acquaint the scientific community with the results of the author's research, as well as to identify his priority in the chosen field of science.

A scientific article is a brief, but sufficient for understanding report on the study and determining its significance for the development of this field of science. It should contain enough information and references to its sources so that colleagues can evaluate and verify the results of the work themselves.

The article should clearly and concisely state state of the art the question, the purpose and methodology of the study, the results and discussion of the data obtained. These may be the results of their own experimental research, generalization of production experience, as well as an analytical review of information in the area under consideration.

In the work devoted to experimental (practical) research, it is necessary to describe the experimental methodology, evaluate the accuracy and reproducibility of the results obtained. It is desirable that the results of the work be presented in a visual form: in the form of tables, graphs, diagrams.

When writing an article, one should follow the rules for constructing a scientific publication and adhere to the requirements of the scientific style of speech. This ensures unambiguous perception and evaluation of data by readers.

The main features of the scientific style - objectivity, logic, accuracy.

To comply with the requirement of objectivity of scientific speech, one should not allow the use of emotional statements and personal assessments in a scientific article.

Consistency implies a rigid semantic connection at all levels of the text: information blocks, statements, words in a sentence. The requirements for observing semantic accuracy and consistency must be followed when constructing a paragraph. In particular, the sentence that opens it should be thematic, that is, contain a question or a brief introduction to the presentation of the data. The following sentences of the paragraph present specific information - data, ideas, evidence. The paragraph ends with a generalization of what has been said - a sentence that contains a conclusion. An important condition for reading comprehension is simplicity of presentation, so one sentence should contain only one thought.

The need to comply with the requirement of accuracy is manifested in the fact that terms occupy a significant place in the scientific text. The unambiguity of statements is achieved by their correct use. To do this, the author must follow certain rules:

use commonly used, clear and unambiguous terms;

When introducing a new, little-used term, it is necessary to explain its meaning;

Do not use a concept that has two meanings without specifying in which of them it will be applied;

Do not use one word in two meanings and different words in the same meaning;

Do not abuse foreign language terms if their equivalents exist in Russian.

At the beginning of the work on the article, it is necessary to ask the following questions.

1. What is the main purpose of the article? Should be clearly defined:

Are you describing new research results (in which case it will be an experimental article);

Are you doing a literature review or major topic(here it is important to show the author's, critical, attitude to the material under consideration; in such an article, analysis and generalization are necessary).

2. What is the difference between the article and other studies on this topic, its novelty? It should be determined:

What contribution does the publication make to science;

How do the presented results relate to other studies in this area;

Has this material been previously published?

3. Where will the article be published, who is it aimed at? Before sending an article to the editorial board of the journal in which you plan to publish, it is advisable to familiarize yourself with the "Rules for Authors" in order to adhere to the requirements of the editorial board of a particular journal from the very beginning. In journals peer-reviewed by the Higher Attestation Commission, it is necessary to publish empirical material (analysis), the provisions of the final parts of the dissertation work, which present one's own research, the author's achievements, and not a review of literary sources on the research problem.

You need to know in advance to whom the article is addressed. The author must write something new, not yet known, in such a way that it becomes clear to the reader to the same extent as to himself. The most difficult jobs need to be explained. If the article is a development of already known works (and not only the author himself), there is no point in retelling them, but it is better to refer the reader to the primary sources.

The next stage of work is the definition of an idea or a main hypothesis. Naturally, in general view it has already been formed, nevertheless it is worth analyzing it again. Ideally, the article should ask one question and contain such a volume of information that allows you to answer it exhaustively. Formulate working hypotheses, think over the entire possible range of answers to the main question of the article: both those that you are going to prove and those that you intend to disprove.

Structure of a scientific article

The structure of a scientific article includes not only the text itself with the main content, but also other mandatory elements, including:

Article title,

Annotation,

Keywords,

Main text of the article

Bibliographic list.

Article title should reflect the content of the article, the subject and results of the scientific research. The title of the scientific article should briefly and accurately summarize the study. In the title of the article, it is necessary to invest both informativeness and attractiveness and uniqueness of the author's scientific work. But do not get carried away so that the title only attracts attention, avoid using misleading or sensational headlines.

Information about the authors of the article must contain an academic title, academic degree, place of work, study, contact details. Information of scientific advisers is also listed as authors. Usually we see one or two or three authors of a book or article. But these articles can have up to ten authors. Naturally, not all of them wrote the manuscript at the same time. This authorship and place in the list reflects the distribution of participation and the scope of the rights to the study. The scientist at the top of the list did most of the work described in the article.

annotation – a brief description of purpose, content, type, form and other features of the article. The abstract should reflect the main and valuable, in the opinion of the author, stages, objects, their features and conclusions of the study. The recommended length of annotation is 300-500 characters. How to prepare an abstract of a scientific article can be found in the section of methodological assistance.

Keywords- a set of words that reflect the content of the text in terms of the object, scientific field and research methods. The recommended number of keywords is 5-7, the number of words within a key phrase is no more than 3. How to choose keywords for a scientific article can be found in the methodological help section.

Main text of the article presented in a certain sequence of its parts. There are two types of internal organization of the text of a scientific article. The first type is often used in Russian scientific journals. It is quite simple and includes:

1. Introduction,

2) the main part,

3) conclusions.

In foreign scientific journals, especially in English, the following components are required in the article:

1) introduction (Introduction),

2) materials and methods (Materials and Methods),

3) results (Results),

4) discussion and conclusions (Discussion and Conclusions).

The above parts in foreign scientific journals are required to be highlighted with appropriate subheadings and to present relevant information in these sections.

Both types of scientific article structures are similar in their main structure and include three main blocks: introduction, main body, conclusions.

Introduction First of all, you need to bring the reader up to date. In the introduction, the author introduces the subject, tasks and stages of the study. The introduction is intended to enable the reader to understand the authors' hypothesis and the means of testing it.

A scientific article should contain a personal author's research. But it is very important to show at the outset that the authors are aware of the research that scientists have done before them and how the newly obtained results fit into existing knowledge. Therefore, in the introduction it is necessary to reflect the results of previous works of scientists, what they succeeded in, which requires further study, what are the alternatives.

Coverage of the bibliography will allow you to fence yourself off from the discretion in your work of signs of borrowing and appropriation of other people's works. Any scientific research relies on previous discoveries of scientists, so be sure to refer to the sources from which you take information. Only if there are such references, the article becomes suitable for diving into the problems of the research being covered.

The introduction should also describe the study methods, procedures, equipment, measurement parameters, etc., so that the study can be evaluated and/or reproduced. Please note that in English-language journals, this data is highlighted in the section Materials and methods (Materials and Methods) . Here, the authors also provide assumptions and deviations, as well as procedures used to reduce them.

Main body of the article A scientific article should reflect not only the selected tools and the results obtained, but also the process of the study itself or the sequence of reasoning, as a result of which theoretical conclusions were obtained. In a scientific and practical article, it is necessary to describe the stages and stages of experiments or experiments, intermediate results and justification of the general conclusion in the form of a physical or statistical explanation.

It is also necessary to present data on experiments with a negative result. Here, as nowhere else, it is appropriate to state that "A negative result is also a result." The effort expended precludes carrying out similar tests in the future and shortens the path for the next scientists. Describe all types and quantities negative results, the conditions for their receipt and methods for its elimination.

The ongoing research is presented in a visual form, and not only experimental, but also theoretical. These can be tables, diagrams, graphical models, graphs, diagrams, etc. Formulas, equations, figures, photographs and tables must have captions or headings. When drawing up, it is recommended to follow the provisions of GOST 2.105-95 and GOST 7.32-2001, which are recommended to be applied by analogy in the parts devoted to regulated issues.

Conclusions (Results; Results) In this part, the theses of the main achievements of the study are collected. They can be presented both in writing and in the form of tables, graphs, numbers and statistical indicators that characterize the main patterns identified. Findings should be presented without interpretation by the authors, which serves two purposes: firstly, it allows other scientists to assess the quality of the data themselves, and secondly, it allows others to give their own interpretation of the results.

In many articles in the Conclusions section, the authors interpret the results obtained in accordance with the research objectives. Please note that in English-language journals, this data is highlighted in the section Discussion and Conclusions . In this part of the article, the authors state the significance of their work primarily from a subjective point of view. They can interpret the results based on a combination of their experience, background knowledge and scientific capacity, giving several possible explanations.

Bibliographic link contains bibliographic information about another document cited, considered or mentioned in the text of the article, necessary and sufficient for its identification, search and general characteristics. You can find information on how to correctly arrange a bibliographic reference in a scientific article in the section of methodological assistance.

Bibliographic list has independent value as a bibliographic aid. You can find information on how to correctly draw up a bibliographic list for a scientific article in the section of methodological assistance.

General requirements for the design of a scientific article

Requirements for the design of a scientific article may differ dramatically, depending on the journal (VAK). Therefore, it is necessary to clarify the requirements (as a rule, posted on the publication's website) before submitting an article for publication in a scientific journal.

Based on our experience, most often when writing a scientific article, the following requirements are taken into account:

A scientific article should have a limited volume (7-10 pages of typewritten text, page format - A4, portrait orientation, margins of 2.5 cm on all sides, Times New Roman, color - black, font size -14; 1.5 spacing), references in square brackets.

General principles the construction of a scientific article may vary depending on the subject and features of the study. When writing a scientific article, especially for publishing a study in a journal from the VAK list, it is necessary to adhere to the following structure of presentation: Title, annotation, Keywords, Main text of the article, Literature.

In addition, the section The main text of the article can be subdivided into Introductory part, Data on the research methodology, Experimental part, Conclusions. These subsections do not need to be highlighted in the text. It is desirable that the logic of presentation in the article be close to the specified structure.

· title of the article, an indication of the Surname, Name, Patronymic (in full) of the author and the name of the educational institution or scientific organization in which the work was performed, the specialty of the author.

· annotation. Describes the goals and objectives of the study, as well as the possibilities of its practical application, which helps to quickly capture the essence of the problem. (2-3 sentences), in Russian and English.

· Keywords(3-5 words), in Russian and English.

· Introduction and novelty. The significance of the researched scientific facts in theory and practice. What is the new solution to the scientific problem.

· Data on the research methodology. Own scientific research, previous research (on the topic of the article), statistics, etc. - used by the author in this article. The presence of figures, formulas and tables is allowed only in cases where it is impossible to describe the process in text form. If the article is of a theoretical nature, the main provisions are given, thoughts that will be further analyzed.

· Experimental part, analysis, generalization and explanation of own data or comparison of theories. By volume - takes center stage in your article.

· Literature. The list of references is drawn up in accordance with GOST 7.1-2003 or GOST R 7.0.5-2008. WE HIGHLY RECOMMEND TO USE: SNOSKA.INFO - an online resource that allows you to quickly arrange the main types of sources in accordance with GOST. References in the text are numbered in square brackets, the number indicates the source in the bibliography. In the article, it is recommended to use no more than 10 literary sources.

Types of scientific articles

The name itself - a scientific article - fully characterizes its content and the main purpose of the presentation: a description of the results of scientific research. At the same time, the goals of the scientific activity different, respectively, they are allocated types of scientific articles.

1. Scientific and theoretical articles- devoted to the theoretical search and explanation of the patterns of the studied phenomena. Theoretical articles are the basis for any research. Often, only through theoretical reasoning, fundamental laws were discovered, which were then confirmed by experiments and experiments. There are areas where only theoretical methods can reveal the essence of the object of interest.

2. Scientific and practical articles- devoted to scientific experiments and real experience. They describe the methods of conducting experiments or the means of observing and fixing the observed phenomena. An obligatory part of such an article is the presentation of the results and their explanation, obtained in the process of direct contact and impact on the object of study.

3. Scientific and methodical articles- are devoted to the review of processes, methods, tools that allow achieving scientific or applied problems. Often, the formation of a new methodology is preceded by a full-fledged scientific work, the results of which make it possible to create a more accurate technique based on the newly identified patterns. Therefore, dissertations are often devoted to the development of methodology (mechanism, tools, etc.). Such articles later form the basis of reference collections.

Essay definitions- a genre of criticism, literary criticism, characterized by a free interpretation of any problem. The author of the essay analyzes the chosen problem (literary, aesthetic, philosophical), not caring about the systematic presentation, the reasoning of the conclusions, the general acceptance of the issue (Dictionary literary terms. - M., 1984).

Essay- a type of essay in which leading role what plays is not a reproduction of a fact, but an image of impressions, reflections, associations (A Brief Dictionary of Literary Terms. - M., 1987).

Essay- independent creative written work, which is a detailed and reasoned presentation of your point of view on the proposed topic. In the form of an essay, it usually represents a reasoning - a reflection (less often a reasoning - an explanation), therefore it uses a question-answer form of presentation, interrogative sentences, series homogeneous members, introductory words, a parallel way of connecting sentences in the text. Distinctive features essay style: imagery, aphoristic, paradoxical. The essay is characterized by the use of various means of artistic expression: metaphors, allegorical and parable images, symbols, comparisons and others.

What is an essay

The word "essay" came into Russian from French and historically goes back to the Latin word exagium (weighing). French ezzai can be literally translated by the words experience, trial, attempt, sketch, essay.

An essay is a prose essay of small volume and free composition., expressing individual impressions and thoughts on a specific occasion or issue and obviously does not claim to be a defining or exhaustive interpretation of the subject.

AT " explanatory dictionary foreign words" L.P. Krysina essay is defined as "an essay that treats some problems not in a systematic scientific form, but in free form.

"Big encyclopedic Dictionary" gives the following definition: "An essay is a genre of philosophical, literary-critical, historical-biographical, journalistic prose, combining the emphatically individual position of the author with a relaxed, often paradoxical presentation, focused on colloquial speech".

The Concise Literary Encyclopedia clarifies: "An essay is a prose work of small volume and free composition, treating a particular topic and representing an attempt to convey individual impressions and considerations, one way or another connected with it."

Some features of an essay:

the presence of a specific topic or issue. Work, dedicated to analysis a wide range of problems, by definition, cannot be performed in the essay genre.

· The essay expresses individual impressions and considerations on a specific occasion or issue and obviously does not claim to be a defining or exhaustive interpretation of the subject.

As a rule, an essay suggests a new, subjectively colored word about something, such a work can have a philosophical, historical-biographical, journalistic, literary-critical, popular science or purely fiction character.

This genre became popular in last years. M. Montaigne ("Experiments", 1580) is considered the creator of the essay genre. Today, an essay is offered as a task quite often. It is one of the main components of the package of documents (for admission to an educational institution or employment). Essay contest helps to choose the best from the variety of the best!

Writing an essay is also important for a young specialist.

The way the candidate managed to present himself, how he described his achievements and failures, allows the employer to determine whether this person is good enough for business, whether his work experience is sufficient to justify hopes in the future and benefit the company (organization, enterprise).

The purpose of the essay is to develop skills such as independent creative thinking and writing one's own thoughts.

Writing an essay is extremely useful because it allows the author to learn how to clearly and competently formulate thoughts, structure information, use basic concepts, highlight cause-and-effect relationships, illustrate experience with relevant examples, and argue their conclusions.

The most relevant topic for an essay by a young specialist is the topic "Me and my career". The topic of the essay is given so that the commission (employer) can easily assess the features of your thinking, Creative skills, enthusiasm and potential. The best way to achieve such a result - to write directly and frankly, remaining honest with oneself. If you are not honest, there is every chance that your writing will be considered unnatural.

Structure and outline of the essay

The structure of the essay is determined by the requirements for it:

2. the thought must be supported by evidence - therefore, the thesis is followed by arguments (A).

Arguments- these are facts, phenomena public life, events, life situations and life experience, scientific evidence, references to the opinions of scientists, etc. It is better to give two arguments in favor of each thesis: one argument seems unconvincing, three arguments can "overload" the presentation, made in a genre focused on brevity and imagery .

Thus, the essay acquires a circular structure (the number of theses and arguments depends on the topic, the chosen plan, the logic of thought development):

· introduction

thesis, arguments

thesis, arguments

thesis, arguments

· conclusion.

When writing an essay, it is also important to consider the following points:

1. Introduction and conclusion should focus on the problem (in the introduction it is put, in the conclusion - the opinion of the author is summarized).

2. It is necessary to highlight paragraphs, red lines, establish a logical connection between paragraphs: this is how the integrity of the work is achieved.

3.Style of presentation: the essay is characterized by emotionality, expressiveness, artistry. Experts believe that short, simple sentences of various intonations, skillful use of the "most modern" punctuation mark - a dash - provide the proper effect. However, the style reflects the characteristics of the individual, it is also useful to remember this.

Before you start writing an essay, pay attention to the following questions. The answers to them will allow you to more clearly define what what to write in an essay:

1. When touching on your personal qualities or abilities in an essay, ask yourself:

o Am I different in one way or another from those I know?

o how did this quality manifest itself?

2.About the activity that you were (are) engaged in:

o What made me take up this activity?

o Why did I keep doing this?

3. About every event in your life that you mentioned:

Why do I remember this particular event?

o has it changed me as a person?

o How did I react to this?

o was it a revelation to me; something I didn't know about before?

4.About each person you mentioned:

Why did I name this particular person?

o Do I aspire to become like him?

What qualities do I admire about him?

o was there something he said that I will remember all my life?

o Have I reconsidered my views?

5.About each of your preferences and dislikes:

o Why do I like it or don't like it?

o has this circumstance significantly affected my life?

6. About your every failure:

What have I learned as a result?

o What good have I learned from this situation?

Essay classification

In terms of essay content, there are:

philosophical,

Literary-critical

historical,

artistic,

artistic and journalistic

Spiritual and religious, etc.

According to the literary form, essays appear in the form:

reviews,

lyrical miniature,

· notes,

Pages from a diary

letters, etc.

There are also essays:

descriptive,

narrative,

reflexive,

critical,

analytical, etc.

In this case, the compositional features of the work made in the essay genre are taken as the basis.

Finally, a classification of essays into two large groups:

personal, subjective essay, where the main element is the disclosure of one or another side of the author's personality,

· an objective essay, where the personal principle is subordinated to the subject of description or some idea.

An essay by a young specialist on a specific topic belongs to the second group.

Essay features

It is possible to highlight some common signs(features) of the genre, which are usually listed in encyclopedias and dictionaries:

1.Small volume.

There are no hard and fast boundaries, of course. Essay volume - from three to seven pages of computer text. For example, at Harvard Business School, essays are often written on just two pages. In Russian universities, essays are allowed up to ten pages, however, typewritten text.

2. A specific topic and its emphatically subjective interpretation.

The topic of an essay is always specific. An essay cannot contain many topics or ideas (thoughts). It reflects only one option, one thought. And develops it. This is the answer to one question.

3. Free composition is an important feature of the essay.

The researchers note that the essay, by its nature, is arranged in such a way that it does not tolerate any formal framework. It is often built contrary to the laws of logic, obeys arbitrary associations, and is guided by the principle "Everything is the other way around."

4. Ease of storytelling.

It is important for the author of an essay to establish a trusting style of communication with the reader; in order to be understood, he avoids deliberately complicated, obscure, overly strict constructions. The researchers note that good essay only one who is fluent in the topic, sees it from different angles and is ready to present the reader with a non-exhaustive, but multifaceted view of the phenomenon that has become the starting point of his reflections, can write.

5. Tendency to paradoxes.

The essay is designed to surprise the reader (listener) - this, according to many researchers, is its mandatory quality. The starting point for reflections embodied in an essay is often an aphoristic, vivid statement or a paradoxical definition that literally pushes together at first glance indisputable, but mutually exclusive statements, characteristics, theses.

6. Internal semantic unity

Perhaps this is one of the paradoxes of the genre. Free in composition, focused on subjectivity, the essay, at the same time, has an internal semantic unity, i.e. consistency of key theses and statements, internal harmony of arguments and associations, consistency of those judgments in which the personal position of the author is expressed.

7. Orientation to colloquial speech

At the same time, it is necessary to avoid the use of slang, formulaic phrases, word abbreviations, and an overly frivolous tone in the essay. The language used when writing an essay should be taken seriously.

So, when writing an essay, it is important define (understand) its topic, determine the desired scope and purpose of each paragraph.

Start with a main idea or catchy phrase. The task is to immediately capture the attention of the reader (listener). Comparative allegory is often used here, when an unexpected fact or event is associated with the main topic of the essay.

Essay writing rules

· Of the formal rules for writing an essay, only one can be named - the presence of a title.

· The internal structure of the essay can be arbitrary. Since this is a small form of written work, it is not necessary to repeat the conclusions at the end, they can be included in the main text or in the title.

Argumentation may precede the formulation of the problem. The formulation of the problem may coincide with the final conclusion.

· In contrast to the abstract, which is addressed to any reader, therefore, begins with "I want to talk about ...", and ends with "I came to the following conclusions ...", essay isreplica addressed to the prepared reader (listener). That is, a person who, in general terms, already knows what will be discussed. This allows the author of the essay to focus on revealing the new and not to clutter up the presentation with service details.

Essay writing mistakes

Unlike tests, essays do not require a multiple-choice format (when you are offered several answers to choose from). Writing an essay is not limited in time, you can rewrite it many times, ask friends to read your essay. Take advantage of every opportunity and try to avoid common mistakes.

1. Bad check.

Do not think that you can limit yourself to just checking spelling. Reread your essays and make sure there are no ambiguities, bad phrases, etc. Examples that you should not "take note of":

"I am proud that I was able to resist the use of drugs, alcohol, tobacco."

"To work in your company (organization), located in a wonderful place, where there is a lot of architecture in gothic style, will be an exciting challenge for me."

2. Tiresome prefaces. Insufficient number of details.

Too often an interesting essay falls short in being a listing of statements without illustrating them with examples. The essay is characterized by the usual clichés: the importance of hard work and perseverance, learning from mistakes, etc.

3. Verbosity.

Essays are limited to a certain number of words, so you need to manage this amount wisely. Sometimes this means giving up some ideas or details, especially if they have already been mentioned somewhere or are not directly related to the case. Such things only distract the attention of the reader (listener) and overshadow the main topic of the essay.

4. Long phrases.

The longer the sentence, the better, according to some candidates. However, this is far from the truth. Long phrases do not yet prove the correctness of the author, and short sentences often have a greater effect. It is best when in an essay long phrases alternate with short ones. Try reading the essay aloud. If you feel like you are out of breath, break the paragraph into smaller paragraphs.

When you finish writing your essay, do this exercise. Give each paragraph a letter: either S (short), M (medium), or L (long). S - less than 10 words, M - less than 20 words, L - 20 or more words.

A correct essay has the following or similar letter order - M S M L M S.

An incorrect essay is characterized by such a sequence of letters - S S S M L L L.

5. Don't overload your essay.

When writing an essay, discard words from encyclopedias. Incorrect use of such words distracts the reader's attention, diminishes the value of the essay.

By avoiding these common mistakes, you will be able to interest the expert commission (employer) with your experience.

Essay check

When writing an essay, checking its first version is of great importance. When writing a draft, your main task is to develop an argument, polish the main ideas and arrange them in a strict sequence, accompanying them with illustrative materials or supporting data, etc. After writing the first draft, let it rest for a day or two, and then return to the work of checking and improving with a fresh mind.

When checking an essay, first of all, pay attention to the following important points:

1. First of all, it is important to remember that essay - subjective genre Therefore, its assessment can be subjective. Do not focus on the whole mass of employers.

2.Submitted data:

No matter what question you answer, you need to achieve certain goals. You are expected to keep the following in mind when writing an essay:

Did I answer question asked?

How clearly and accurately did I state my thoughts?

Does what I wrote sound natural, are there any mistakes?

Also make sure you:

o Demonstrated their desire to build their career in a certain direction.

o Were "targeted" to build a career in a particular field.

o Included in the story from one to three qualities, strengths, characteristic features that make you stand out from the crowd of other candidates.

o Provided at least one compelling argument for the employer to invite you into their business.

3. Communication / writing skills.

Essays are also designed to test your ability to put thoughts on paper and your writing skills. The consultant on the selection of specialists says: "Your essay should not characterize you as a future writer or philologist, you are a future leader, manager. The ability to present your ideas well is important for business success, and those who easily talking to other people."

A poorly written (submitted) essay will not get you accepted into the business.

4.Image real person.

The expert commission (employer) wants to see in the essay the image of the person who wrote it. Not only test results, work experience are important, but also the character of the candidate. "We are looking for something elusive in documents that numbers cannot show, so we hope to find it in an essay. Never miss the opportunity to tell us about yourself in your essays. This will help us make sure that we are considering a very real person , and not just the sum of various indicators.

The following is important here - to be honest, sincere, unique, that is, to be

Come in, we have an interesting order for you.

A copywriter is a universal person, a “generalist” specialist. In one day he can become a doctor and a psychologist, a plumber and even a scientist. To write high-quality, selling articles, you need to be well versed in the topic.

And for this it is not at all necessary to have several higher educations, certificates of passing courses or an academic degree. In order to become a successful copywriter and earn money by writing articles on various topics, it is enough to be able to use the sources of information correctly. So, what resources can help a copywriter when writing papers?

1. Books

In spite of active development contemporary information technologies, the introduction of the Internet into all spheres of human life, reading books has not yet been canceled. Until now, it is these printed publications that remain one of the most complete, and most importantly, reliable sources of information. As a rule, a book is published by a person who is well versed in a particular issue, who has something to say on this topic.

After reading the book, you will not get scraps of phrases and thoughts, but a complete picture of the current situation, a competent disclosure of the issue, with all the arguments and justifications. If you decide to use a book to write an article, make sure it is modern edition and the information it contains is not out of date. In various fields of science and life there are authoritative people whose works are very successful. Such works are the best source for writing articles.

2. Newspapers and magazines

The periodical press can also serve as a source for writing articles. Although, it also has its own nuances. The press, especially the yellow press, is an unreliable source of information. Facts in periodicals can be twisted beyond recognition and do not correspond to reality at all. Therefore, when choosing this source for writing articles, pay attention to publications that have proven themselves over many years of experience. In any case, it is better to check this or that information taken from newspapers and magazines before using it in your material.

3. Foreign publications

Such sources of information can be used by a person who is fluent in a foreign language. Well, if you have access to the foreign press. It is in it that you can find interesting and useful articles and topics for your work. At the same time, a prerequisite is an excellent knowledge of the language in which the source is written, all linguistic subtleties, turns and other nuances. An incorrect translation of even one sentence can completely change the meaning of the entire work.

4. Internet

It is this source that most modern copywriters use. Indeed, what could be simpler: I entered the necessary query into the search, opened the first site I came across, copied the information, rewrote it in my own words - and that's it! The article is ready.

As a result of such unprofessional activities of a copywriter, we have the following picture: without understanding the essence of the issue, without studying all the nuances and subtleties, confusing some facts and events, the copywriter writes his article, which the customer places on his resource. And in a month, another author will use the information from this article, who will introduce his conjectures and conjectures into it and issue a new version of the text, and approximately not corresponding to the original.

The question arises: how much can information from the Internet be trusted? To what extent are the facts described in the articles true? You can, and even need to use the Internet when writing articles. You just need to do it competently and professionally. Before doing the work, it is necessary to study the issue in detail, get acquainted with the information taken from several sources, clarify all the nuances and features, think over every little thing, every paragraph. And only after that express your thoughts in the article.

Each of us needs ideas for writing articles of our own composition, and, moreover, in a very immodest amount. As the character of Richard Gere said in Pretty Woman, I would even say, in a blatantly obscene amount. Where can you get them?

Each professional of our business has his own “fish spots” and “life-giving springs”. In one of the previous notes called "" I told you about 8 quick ideas for writing articles, in the same novel I will share with you some of the sources from which I draw such ideas.

Source 1. .

This is honestly my favorite source. I've been using it for over ten years now and it has never let me down. As soon as I need ideas for writing articles (by the way, and not only them) - I immediately dive into my collection of headlines, introductory paragraphs, platforms and everything else.

After working for just a few minutes, I generate about a dozen great ideas that can be immediately translated into great publications.

By the way, I also used my . And others. This is one of the most powerful secrets of my productivity.

Source 2. Search query statistics on Wordstat.

Usually it is customary to call it the "analyzer of demand for information" in Runet. Practical experience shows that Wordstat is very indirectly connected with the picture of demand (especially solvent), but in generating ideas for writing articles, it can really provide a good service - https://wordstat.yandex.ru/

By driving in requests related to the planned topic of the article, you can accumulate a lot of ideas for excellent publications.

Those that “look” right now - we unfold immediately, the rest we add up to the time in our piggy bank of ideas.

Source 3. Letters and appeals from the audience.

Of course. Let them tell us what to write about. The option is win-win and very productive: on the one hand, there is no need to puzzle over the topic of the next publication, on the other hand, such articles will be in demand automatically, because they are answers to questions that are already of interest to our subscribers and buyers.

There is only one caveat with this source: in order to use it, you need to communicate with your audience, and quite closely. Many entrepreneurs and authors do not like this ... And as one movie character said, "well, God be with them, with the poor" :-)

Source 4. Publications of other authors.

It's always good to stick your nose out of the hole and take a look at what article ideas our competitors are using. On the one hand, this will push us to very productive thoughts of our own design, on the other hand, it will spur us to act. Not bad motivates the fact that the competitor in some way “jumped” us. One of the parables of Solomon immediately comes to mind, beginning with the words “How long will you sleep, you lazy one?”

Just no plagiarism! Plagiarism in our business is beyond reason.

Source 5. Change of scenery, relaxation and head switching.

The amazing thing is that as soon as you digress from the topic on which you need to write an article and start doing something else, ideas for writing articles begin to “fly” one after another without any invitation.

It also happens that the long-awaited idea that we have been looking for for so long visits us in a dream, like Mr. Mendeleev with his table. It often illuminates me during training with my favorite heavy pieces of iron, Uncle Misha Fortin's ideas often lie in wait in a hot shower ... in a word, watch yourself and experiment with relaxation - it really works.

Source 6. Seminars and conferences.

They are good for what is going there a large number of people who are interested in a particular topic (and if you are among them, then this is your topic). And everyone has at least one idea, which he will definitely express in one way or another.

Looking at everything that is “in the air” at such events through the prism of your goals and objectives, you will definitely light up with a ton of ideas for writing articles, most importantly, do not forget to write them down diligently.

Source 7. Recording of the training "Article tycoon".

A reliable fact: everyone who begins to diligently do homework for this training opens a powerful stream of ideas in himself that he does not even have time to fix. And this is not surprising: the basis of the training methodology is the formulas and tools proven by many years of practice, as a result of which ideas for writing articles literally gush over the edge.

). Now the question arises: where to find source materials for it, all the information and answers to exciting questions? Why start writing an article?

Information for the article already on the internet!

The most unique and valuable articles are obtained when the author writes them out of his head, taking only a little from the search for other people's sources. Although, it is impossible to always write only what you know well, what you understand. How to be?

Finding sources of information for an article

We start searching and collecting information for the article. Everywhere. We use dictionaries, diaries, libraries. You can draw background information from TV shows, watching videos on the Internet.

How to find information on the topic of an article?

Search by photographs, experiments, research, ongoing events - will help you get information for the article. We collect all the data, write it down in the most favorable light. If there are expert comments, this will add value to the article.

How to find the source for your text on the Internet?

You can look for other people's articles on the same topic for comparison. AT finding source for an article Any search engine like Google will help. In addition, bolder interview your friends and experts on the forums. Thematic forums can also be found through Google. Another internet source information for the article is a service Answers to Mail.ru. In a matter of minutes you will receive a positive answer (if the question is formulated clearly). You can even ask your friends by phone if the topic affects their profession or hobby. Often from them you can learn a lot of valuable and interesting information on the topic that interests you.

All search results are recorded and saved

Conducting search for information for an article Don't forget to write everything down. And when you systematize and present the materials found and initial data Might make for a great article.

Finding sources for an article in authoritative sources

Friends - a source of information

Also, people who directly encounter the object of our publication in the professional field can help and shorten the search. Or simply having direct experience in our matter or direct access to information relevant to the article.

Summary

When you write article, being completely "in the subject", having a lot of knowledge and experience about the subject of the story, it's just fine. But, as you probably already understood for yourself, most often we lack specialized skills, because the subject of our article can be very different, and then we are looking for information or sources in authoritative sources. Using the sources presented above, it will not be difficult for you to search and find the necessary information for the article.